W. Hollywood, CA


Thu Mar 21 | 10 - 11 AM Conference Center, B259


ARTISANS REVEALED: Sharing Your Own Brand Story
Arianne Nardo, Los Angeles Editor, Business of Home
Panelists: Alison Berger, Eric Chang, Amir Nikravan, Sean Yashar

There is no doubt that creativity, passion and excellence are essential elements for success — be it a centuries-old heritage brand or an innovative start-up. But let’s get real … we would be nowhere without the artists and artisans who live and breathe their craft and elevate the design industry. While the story behind an object or a piece of furniture might sound great in a press release, how does it translate into real life? Business of Home’s Arianne Nardo brings together today’s most consequential creatives whose distinctive body of work, strategic approach and brand messaging have not only resonated with clients but made a serious impact. Join lighting designer Alison Berger, Alison Berger Glassworks, furniture designer Eric Chang, Hellman Chang, artist Amir Nikravan and brand strategist Sean Yashar, The Culture Creative, to learn how they create their stories and share them across new customer landscapes and online platforms.

A reception with Business of Home and the panel follows at Fabricut, Suite B470.

RSVP required at westweek2019.eventbrite.com

For complete Keynote, Showroom Program, Open House and Product News info, check out PDC’s Content Newsletter.


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